by Sarah Delap Ungerleider
All around the country, people are discovering a new way to get their fruits and veggies.
“I’m always asking, ‘What the heck is this thing, and how do I cook it?’” says Jennifer Fahy, communications director of Farm Aid, a non-profit organization started by singer Willie Nelson that holds concerts every year in support of local farms. She is speaking of the exciting and sometimes unfamiliar produce she receives every week in a new kind of food program.
Fahy, like a growing number of Americans concerned with their health and the environment, has joined Community Supported Agriculture. CSA is a contract between an urban resident and a local farm for an allotted amount of produce each week. The food is usually organic, and the customers’ share in the crop help family farms to stay in business.
Perhaps most appealing to consumers today is the cost, which ends up being about the same as grocery store prices without the excess pesticides or packaging. Plus, like Fahy says, the customer is introduced to different fruits and vegetables, ones they may never have discovered on their own.